SEO-Focused Digital Marketing Lead

Enhance digital marketing strategies at TD as a Manager focused on GEO and SEO in Toronto, Ontario. Leverage advanced SEO skills to drive marketing performance.

As the Digital Marketing Manager with TD's Growth Marketing team, you will be pivotal in driving digital transformation and ensuring effective SEO practices. This role demands extensive experience in managing digital marketing initiatives while emphasizing content strategies and performance improvements across digital channels. Your insights will help elevate TD's visibility and brand trust.

Key Responsibilities:

• Identify AI visibility priorities for content strategies

• Coordinate cross-functional collaboration on brand narratives

• Conduct GEO audits for search performance metrics

• Develop AI prompt testing frameworks in both languages

• Strengthen earned mentions through PR and social integration

Requirements:

• Minimum 5 years in digital marketing with SEO focus

• Proven experience in managing content-driven campaigns

• Proficient in using analytics tools for performance reporting

• Skilled in leading cross-functional teams and projects

• Understanding of finance product offerings is an asset

Leverage your expertise in SEO and digital marketing to drive exceptional customer engagement at TD.
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