Digital Marketing Systems Expert

Join Seneca as a Digital Marketing Systems Expert with a focus on Salesforce Marketing Cloud. Utilize your technical expertise to enhance the efficiency of marketing communications in a hybrid work environment.

In this role, you will spearhead the configuration and optimization of SFMC for marketing initiatives. Bring your five years of experience in digital marketing campaigns to design engaging journeys, manage data quality, and ensure seamless integrations. Your technical leadership will be crucial in supporting recruitment and retention goals through robust marketing solutions.

Key Responsibilities:

• Configure complex marketing journeys within Salesforce

• Execute and oversee integrated campaigns and event registrations

• Collaborate on data management and governance

• Provide mentorship and training on SFMC best practices

• Analyze data to enhance campaign effectiveness

Requirements:

• Bachelor’s degree in Marketing, Computer Science, or similar

• 5 years in digital marketing with marketing automation tools

• Expertise in CRM, particularly Salesforce and SFMC

• Advanced HTML and SQL skills

• Excellent communication and interpersonal abilities

Add value to Seneca's communication strategies and support impactful recruitment outcomes with your skills.
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