Growth marketer, Digital Marketing

Position: Dynamic Growth Marketer Needed at Yolando
Fuel Yolando's advancements as a Growth Marketer in Toronto, focused on rigorous experimentation and non-paid growth methods. This hybrid role demands resourcefulness and creativity.

As a vital addition to our team, you'll lead 0→1 B2B growth initiatives through innovative experimentation. Collaborate directly with founders to optimize AEO strategies and execute unconventional hacks that drive visibility and lead generation through grassroots efforts.

Key Responsibilities:

• Design and enact distribution plays that don't depend on paid ads

• Shape the brand narrative around AEO to establish market presence

• Establish a rapid experimentation framework for idea testing

• Leverage creative techniques for viral growth opportunities

• Measure true growth impact and optimize for lead quality

Requirements:

• Experience in leading and analyzing growth experiments

• High hustle quotient, thriving in resource-limited settings

• Comfort with various marketing channels, including PMAX

• Ability to craft sharp, differentiated marketing messages

• Tech-savvy with knowledge of modern growth automation tools

Become a driving force behind Yolando's growth story, leveraging innovative marketing approaches to make a lasting impact.
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