Senior Marketing Manager at BYD

Elevate BYD's brand positioning in Canada as a Senior Marketing Manager, focusing on strategic growth through innovative marketing solutions. Contribute to the future of electric mobility.

BYD is searching for a proactive Senior Marketing Manager to strengthen its presence in Canada’s automotive landscape. Your primary focus will be on driving brand awareness, customer retention, and sales growth through effective integrated marketing campaigns. Partner with various stakeholders to ensure alignment with business objectives and foster brand loyalty among consumers.

Key Responsibilities:

• Develop strategic marketing initiatives for brand engagement

• Execute integrated campaigns across digital and experiential platforms

• Analyze consumer insights to optimize marketing approaches

• Lead public relations and dealer marketing efforts

• Manage the annual marketing budget and campaign performance

Requirements:

• Bachelor's degree in Marketing, Business, or related field

• Minimum of 5 years marketing experience and 3 in management

• Automotive industry experience is strongly preferred

• Proven ability to execute successful marketing strategies

• Strong analytical skills for data-driven decision making

Drive brand success and customer loyalty at BYD Canada by utilizing your extensive marketing experience and industry knowledge.
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