Global Demand Generation Manager at Hootsuite

Drive revenue growth as Hootsuite’s Global Demand Generation Manager, focusing on Enterprise and Mid-Market strategies. Develop integrated programs across various media channels for optimal performance.

In this senior role, you will lead demand generation initiatives tailored to Hootsuite's growth objectives. Responsibilities involve pipeline acceleration, account progression, and crafting data-driven marketing strategies. Partner engagement, combined with data-driven insights, will enable effective account prioritization and collaboration with Sales and BDR teams.

Key Responsibilities:

• Develop integrated demand generation programs for targeted segments

• Balance pipeline acceleration with new demand creation

• Use account intelligence platforms like 6sense for insights

• Partner with Sales and Rev Ops on account-based marketing

• Oversee partner-led campaigns to enhance engagement

Requirements:

• Significant B2B SaaS demand generation experience

• Proven ability to run multi-channel marketing programs

• Strong background in account-based marketing strategies

• Familiarity with intent and engagement platforms

• Excellent analytical and collaborative skills

Bring your expertise in demand generation and marketing strategy to strengthen Hootsuite's initiatives.
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