Marketing Strategy and Operations Director

Shape the future of marketing operations as the Director of Marketing Channel Strategy & Operations at Scotiabank in Toronto. Focus on transforming campaign processes and enabling digital delivery excellence.

This role demands a leader who can optimize cross-channel marketing strategies to deliver superior outcomes. You will be responsible for managing campaign operations, leading a team of professionals, and ensuring compliance and risk management across all marketing efforts. Collaboration with senior leadership is essential, along with a keen focus on operational metrics.

Key Responsibilities:

• Redesign campaign processes to enhance quality and scale

• Establish governance frameworks for marketing channels

• Develop and implement training programs for best practices

• Manage communications around campaign-related issues

• Support cross-functional initiatives to drive performance

Requirements:

• 8+ years in marketing or enterprise operations

• Demonstrated project management expertise and leadership

• Exceptional communication and stakeholder management skills

• Experience in governance and compliance

• Familiarity with Mar Tech tools is a plus

Leverage your skills in strategy and operations to make a significant impact at Scotiabank.
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