Creative Operations & Social Media Manager

Creative Operations & Social Media Manager

Pelmen Foods | Toronto, ON | On-Site / Hybrid| Full-Time

Pelmen Foods is seeking an exceptionally organized, proactive, and social-media-savvy Creative Operations & Social Media Manager to serve as the operational hub of our creative department.

This role combines project management, creative operations, social media leadership, influencer management, and performance reporting. You will work closely with executive leadership and help ensure projects move efficiently from concept to execution across multiple brands.

What You'll Do

* Department Operations & Project Management*

• Act as the primary liaison between executive leadership and the creative department.
• Manage project intake, prioritization, timelines, approvals, and resource allocation.
• Create project briefs and ensure all stakeholders understand objectives, deliverables, and deadlines.
• Lead project meetings and maintain visibility across active initiatives.
• Coordinate internal teams, agencies, freelancers, vendors, and partners.

* Social Media Strategy & Content Planning*

• Own social media strategy across all brands.
• Build and manage content calendars.
• Identify content opportunities tied to product launches, promotions, events, and seasonal campaigns.
• Collaborate with the creative team to ensure content aligns with business objectives.

* Trend & Platform Intelligence*

• Monitor social media trends, creators, competitors, and platform updates.
• Identify opportunities for viral, timely, and culturally relevant content.
• Recommend new content formats and platform strategies.

* Community, Influencer & Partnership Management*

• Manage community engagement across all channels.
• Develop influencer and creator partnerships.
• Coordinate campaigns, giveaways, and collaborative opportunities.

* Analytics & Performance Optimization*

• Track campaign performance and content effectiveness.
• Prepare regular reporting for leadership.
• Provide actionable recommendations to improve engagement, growth, and reach.

Qualifications

* Ideal Qualifications*

• 5+ years experience in social media, marketing operations, project management, or a related role.
• Exceptional organizational and communication skills.
• Strong understanding of Instagram, Tik Tok, Facebook, Linked In, and You Tube.
• Experience managing multiple projects simultaneously.
• Strong written communication and briefing skills.
• Ability to thrive in a fast-paced environment.

* Preferred Qualifications*

• Influencer marketing experience.
• Experience using project management software such as Asana, , or similar.
• Food, restaurant, or CPG industry experience.
• Experience using AI tools to improve efficiency.
• Basic understanding of creative production workflows.

If you're equally comfortable building project plans, spotting trends, and helping brands grow online, we'd love to hear from you.