Marketing Director, Savoury

Job Description Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride. How you will contribute:

You will work with brand leadership to expand category strategy beyond a brand over the short and long term, generating category insights, strategies and best practices. In addition, you will take the lead on select growth platforms and strategic initiatives, provide insight on innovation, and develop a renovation strategy from a global marketing standpoint. In this role, you will also help prioritize the strategic plan by selecting the right growth drivers and forecasting;

lead a virtual community of marketeers; adopt competitive intel data and analytics for use on brands teams; and equip marketing leadership with access to scale, best practices and across-business-unit learnings.

A desire to drive your future and accelerate your career and the following experience and knowledge:

• Marketing and category leadership in a matrix environment
• Cross-functional, cross-geography program/project leadership and effective influencing of complex and senior stakeholder set-up
• Leadership and influencing skills with a focus on effectively collaborating across the organization including at executive level
• End-to-end business models and algorithms and their translation into specific profit and loss lines
• Communicating effectively, verbally and when presenting
• Growth modelling tools, including consumer demand spaces, market and competitive analytics and financial reporting tools

Mondelēz Canada is seeking a dynamic and P&L-driven Marketing Director to lead the strategic direction and innovation pipeline for the most loved savoury brands, including Crispers, Ritz, Triscuits. Reporting to the Head of Marketing, the Marketing Director will be entrusted with safeguarding and elevating the brand positioning of the cookie portfolio in Canada. The successful candidate will be responsible for promoting customer engagement to drive local business growth while ensuring alignment with global brand strategies.

With a consumer-centric mindset, the Marketing Director will translate insights into actionable strategies, ensuring the consumer remains at the heart of all marketing initiatives. They will embody Mondelez’s commitment to innovation by leveraging the company’s ways of working to deliver consumer-led innovation pipelines with agility and an innovative mindset. They will collaborate and engage with a complex set of stakeholders at local, regional, and global company levels.

The role requires strong communication and presentation skills, experience with performance tools and dashboards, and data-driven decision-making skills.

• Develop and implement future-proof category strategies for savoury brands, grounded in deep consumer and category insights.
• Drive profitable business growth beyond brand growth by leveraging data-driven and digitally integrated approaches.
• Collaborate with brand leadership to expand category strategy both in the short and long term.
• Lead select growth platforms and strategic initiatives to capture market opportunities and drive brand differentiation.

• Generate category insights, strategies, and best practices through comprehensive market research and analysis.
• Provide insights on innovation and develop a renovation strategy from a global marketing standpoint to rejuvenate the product portfolio.
• Identify white space opportunities within the Category, Consumer, Shopper, Customer, and Brand to drive brand-led innovation and growth.

• Prioritize the strategic plan by selecting the right growth drivers and forecasting to align with business objectives.
• Utilize growth modeling tools, consumer demand spaces, market and competitive analytics, and financial reporting tools to inform strategic decisions.
• Work closely with Sales, Category, and Demand/Supply partners to ensure robust and accurate forecast assumptions and minimize waste across the portfolio.