Growth Marketing Analyst at CIBC

Take the next step in your marketing career with CIBC as a Growth Marketing Analyst. Drive lifecycle campaigns that enhance customer engagement and retention in a hybrid work model.

As a Growth Marketing Analyst at CIBC, you will contribute to strategy execution and insights-driven campaigns to foster client relationships. Expect to collaborate with teams including Digital Expansion and Product specialists, focusing on user segmentation, campaign performance assessment, and personalized communications. Your analytical skills will directly influence marketing strategies aimed at optimizing client experiences.

Key Responsibilities:

• Develop strategies for lifecycle marketing campaigns

• Analyze campaign performance to identify improvement areas

• Collaborate with cross-functional teams on campaign design

• Create targeted communications to enhance engagement

• Measure key metrics and report on performance outcomes

Requirements:

• 3-5 years in growth or digital marketing

• Familiarity with tools like Braze and Adobe Target

• Strong analytical mindset for data-driven decisions

• Excellent communication skills with cross-functional teams

• Client-first approach in campaign development

Join CIBC and leverage your marketing expertise to create meaningful customer engagement throughout the client journey.
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