Integrated Marketing Senior Manager at RBC

Elevate your digital marketing career with RBC as a Senior Manager in Integrated Marketing in Toronto, Canada. Drive campaign execution and lead marketing initiatives while collaborating with diverse teams to ensure success.

This full-time role focuses on integrated and digital marketing campaigns with a commitment to effectiveness measurement. You will harness skills in A/B testing, content marketing, and SEO to optimize marketing strategies that resonate with our clients. Your attention to detail and strong communication skills will enhance our outreach.

Key Responsibilities:

• Lead integrated marketing initiatives to achieve business goals

• Execute and monitor digital marketing campaigns effectively

• Implement A/B testing strategies to optimize performance

• Analyze website analytics for informed decision making

• Develop and maintain marketing calendars and plans

Requirements:

• Proven experience in integrated marketing and digital strategies

• Strong understanding of SEO and SEM techniques

• Excellent communication and detail-oriented skills

• Expertise in content marketing and campaign execution

• Full-time availability for a busy workweek

Leverage your marketing expertise to enhance RBC's integrated campaigns and drive measurable results.
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