Marketing Communications Manager

• Lead the strategy, planning, and execution of integrated marketing communications.
• Develop communications plans supporting member engagement, partner marketing, acquisition initiatives, sponsor ships, and new partner launches.
• Establish priorities and campaign objectives aligned with broader business goals.
• Oversee integrated marketing initiative delivery across internal teams, agencies, and external partners.
• Manage project scope, timelines, budgets, and deliverables while anticipating risks and removing roadblocks.
• Coach, develop, and performance-manage a Marketing Communications Coordinator.
• Evaluate campaign performance and translate insights into actionable recommendations.
• Refine marketing communications strategies using data-informed learnings.
• Build cross-functional partnerships across Partnerships, Brand, Digital, CRM, Analytics, Creative, and external agencies.
• Provide oversight for internal communications and employee engagement initiatives.
• Contribute to Scene+'s member engagement and business growth as a Canadian loyalty program.

• Experience developing and leading integrated marketing communications strategies aligned with business objectives.
• Ability to translate business goals into compelling multi-channel marketing campaigns.
• Experience managing multiple high-profile marketing initiatives simultaneously.
• Project and stakeholder management skills.
• Ability to manage competing priorities with structure, organization, and sound judgment.
• Ability to build trusted relationships with cross-functional teams and external partners.
• Analytical mindset with ability to evaluate campaign performance and identify opportunities.
• Ability to make evidence-based recommendations and balance creativity with measurable business outcomes.
• Strong communication, influencing, collaboration, consensus-building, and presentation skills.
• Professionalism when working with agencies and internal teams.
• Ongoing legal eligibility to work in Canada.

Demonstrates expertise in developing and executing integrated marketing communications strategies that align with business objectives, while effectively managing projects, budgets, and cross-functional partnerships. Leverages analytical insights to refine marketing strategies and enhance member engagement within a Canadian loyalty program.

• Integrated Marketing Communications Strategy
• Project Management
• Stakeholder Management
• Campaign Performance Evaluation
• Cross-functional Collaboration

• Multi-Channel Marketing Campaigns
• Data Analysis
• Budget Management
• Risk Management
• Performance Management

• Strong Communication
• Influencing Skills
• Collaboration
• Consensus-Building
• Presentation Skills

• Member Engagement
• Partner Marketing
• Sponsor ships
• Business Growth
• Canadian Loyalty Program