Onsite Industry Marketing Specialist

Zena Tech is seeking an Onsite Industry Marketing Specialist to shape marketing strategies for mission-critical solutions. This role requires expertise in market trends and industry-focused campaigns.

In this position, you'll be instrumental in developing and executing strategies for industries including Energy, Utilities, and Government. As a subject matter expert, you will conduct in-depth market research and competitive analysis to identify customer pain points and emerging trends. Collaboratively, you'll create compelling content that speaks to key decision-makers and drives sales.

Key Responsibilities:

• Analyze customer challenges within targeted industries

• Craft industry-specific messaging and value propositions

• Execute marketing programs tailored for industry needs

• Support sales teams with targeted training and materials

• Develop comprehensive thought leadership content

Requirements:

• Bachelor’s degree in Marketing or similar area

• 3-5 years in B2B marketing with industry focus

• Experience with technical marketing

• Strong understanding of content strategy

• Preferred background in surveying or geospatial services

Drive impactful marketing initiatives that resonate with Zena Tech's diverse customer base and enhance industry-focused growth.
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