B2B Demand Generation Marketing Manager

Drive pipeline growth for Sage Intacct in this hybrid Demand Generation Marketing Manager role. Lead multi-channel strategies while utilizing AI and data insights for B2B SaaS success.

Sage is looking for an individual contributor to shape demand generation strategies for its financial management solution in the U.S. market. As a Demand Generation Marketing Manager, you will optimize the entire funnel from lead acquisition to opportunity creation, collaborating closely with Product Marketing, Sales, and Marketing Ops. Your analytical skills will enable you to improve lead quality and conversion rates across multiple channels.

Key Responsibilities:

• Develop end-to-end multi-channel marketing strategies

• Optimize marketing funnel with data-driven insights

• Collaborate on strategies and messaging with key teams

• Own and manage campaign lifecycle from ideation to execution

• Leverage data for monitoring performance and forecasting outcomes

Requirements:

• 4+ years in B2B SaaS demand generation

• Experience with multi-channel marketing strategies

• Strong background in analytics tools like Salesforce

• Proven ability to link marketing activity to sales results

• High emotional intelligence and collaborative communication skills

Elevate your career in a data-led role at Sage, improving demand generation through innovative marketing.
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