Manager, Strategic Sponsorships

Salary Range: $ To $ Annually

Reporting to the Vice President, Marketing & Communications, the Manager, Strategic Sponsor ships leads the development and execution of sponsorship and funding strategies for DiscoveryX, Ontario’s premier innovation showcase and conference, and other Ontario Centre of Innovation (OCI) marketing and communications initiatives.

This role is responsible for generating sponsorship revenue, securing high-value corporate sponsors, and delivering strategic activations that advance OCI's brand and support organizational priorities. Working across Marketing & Communications, Business Development, Programs, Strategic Initiatives, and Executive Leadership, the Manager will help position OCI as Ontario's premier innovation convenor while developing sustainable, year-round sponsorship revenue streams.

The Ontario Centre of Innovation (OCI) is the province’s leading innovation engine, bringing together industry, academia, government, and investors to accelerate commercialization and scale Ontario-made technologies.

From AI and quantum to life sciences, cleantech, and advanced manufacturing, OCI powers the programs and partnerships helping Ontario companies grow, compete globally, and build the future, right here.

• Develop and execute an annual sponsorship strategy aligned with OCI’s organizational, event, and communications priorities.
• Identify, cultivate, negotiate, and secure high-value sponsor ships, branding partnerships, and event-funding opportunities.
• Build and manage a strong pipeline of prospective sponsors, including corporates, industry associations, government agencies, municipalities, post-secondary institutions, and innovation ecosystem organizations.
• Lead sponsorship negotiations, renewals, and multi-year agreements to maximize revenue, retention, and long-term value.
• Diversify sponsorship revenue through year-round programs, branded content, awards, thought leadership, and other initiatives.
• Build trusted relationships with senior executives, government stakeholders, industry leaders, and innovation partners.
• Track sponsorship performance, revenue targets, and pipeline activity, and sponsor engagement, providing regular reports and recommendations.
• Lead the sponsorship sales and revenue strategy for DiscoveryX and other major OCI events.
• Develop compelling sponsorship packages and customized opportunities that align with sponsor objectives and enhance attendee experience.
• Create persuasive proposals, presentations, business cases, and funding submissions that communicate DiscoveryX’s reach, impact, and value proposition.
• Secure anchor sponsors across priority sectors including AI, life sciences, advanced manufacturing, mobility, cleantech, and digital technologies.
• Collaborate with internal teams to engage exhibitors, investors, academic institutions, and government organizations, and ecosystem stakeholders that strengthen the conference.
• Identify new markets, sponsorship models, and revenue opportunities that support DiscoveryX’s long-term growth.
• Represent OCI at conferences, networking events, and meetings with prospective and existing sponsors.

• Work closely with the Marketing & Communications team to integrate sponsors into campaigns, content, media relations, digital marketing, and social media.
• Develop sponsor-recognition plans, brand activations, executive engagement opportunities, and thought leadership initiatives.
• Ensure sponsorship deliverables meet OCI brand standards and create meaningful value for sponsors and audiences.
• Oversee the delivery of sponsorship commitments in collaboration with internal teams.
• Produce post-event impact reports, ROI analyses, and success stories that demonstrate sponsor value and support renewals.

• Monitor sponsorship trends, market opportunities, and competitor activity to inform future strategies.
• Develop annual sponsorship forecasts, revenue targets, and growth plans.
• Measure sponsor satisfaction, retention, activation performance, and ROI.
• Use performance insights and sponsor feedback to strengthen offers…