Performance Growth Marketing Strategist

Elevate your marketing career with Sobeys Inc. as a Performance Growth Marketing Strategist. This role focuses on maximizing customer acquisition through data-driven strategies across digital platforms.

You'll work closely with various teams to enhance campaign performance and lead the measurement and reporting analysis. Your hands-on experience with Google Analytics 4 (GA4) and programmatic advertising will be vital in optimizing our marketing efforts. This position emphasizes collaboration and strategic insight to drive growth.

Key Responsibilities:

• Lead digital campaign management and optimization

• Analyze performance metrics and provide recommendations

• Collaborate with creative teams for effective campaigns

• Manage UTM governance for tracking standards

• Interpret data to inform marketing decisions

Requirements:

• 5+ years in digital or performance marketing

• Proficient in Google Analytics 4 and Excel tools

• Experience managing paid media campaigns

• Strong analytical and communication skills

• Detail-oriented and organized in task management

Transform data insights into impactful marketing strategies with Sobeys Inc. and drive growth together.
#J-18808-Ljbffr