Marketing Lead WSP Initiatives

Position: Marketing Lead for WSP Growth Initiatives
Join WSP as the Marketing Lead for Growth Initiatives, where your strategies will enhance brand recognition across Canada. Focus on developing impactful marketing plans that align with business objectives.

This role requires a visionary marketer with a strong foundation in B2B strategies, who will adapt WSP’s global strategies for local markets. Collaborate with industry leaders and communicate effectively with diverse stakeholders to make integrated marketing plans thrive. Your 8+ years of experience will guide initiatives that support WSP’s growth across the engineering consulting space.

Key Responsibilities:

• Adapt global marketing strategies for local execution

• Develop initiatives for business development and brand awareness

• Build and maintain key partnerships in the industry

• Evaluate performance and return on investment of marketing actions

• Work in tandem with global marketing professionals

Requirements:

• Bachelor's degree in marketing or related field

• 8+ years of experience in B2B marketing

• Strong collaborative skills with senior leadership

• Excellent verbal and written communication

• Creative thinker with market trend awareness

Leverage your marketing expertise to drive WSP’s mission and connect communities nationwide.
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