Brand Manager, Beauty Marketing

This Full time on site position offers great opportunities for career growth.

Location:

243 Consumers Road, Toronto, Ontario, M2J 4W8 At Shoppers Drug Mart, we’re innovating health and wellness in Canada. From prescriptions to walk-in clinics, and a beloved loyalty program, we’re caring and supporting our customers in new ways every day. With more than 1,300 locally owned and operated stores from coast to coast, the Shoppers Drug Mart network is more than a great place to shop, it’s a great place to work.

We’re committed to building our talented team who champion collaboration, kindness and inclusivity. Join our team, and help recognize a healthy future for your career and for all Canadians.

Brand Manager, Beauty Marketing - 18mth contract Why is this role important:
The Manager, Brand Marketing role focuses on executional excellence for marketing campaigns and brand innovation. This role is a key collaborator across multiple partner groups (e.g., internal/external Agency and Media counterparts), to ensure seamless delivery of marketing plans and programs that support the brand’s objectives and important metrics. They demonstrate their proximity to campaign-level strategy and campaign execution to inform standard processes for the broader marketing organization

Translates brand-level strategic objectives into campaign/program-level plans; collaborates with partners to compile consumer/business insights (e.g., insights from the Customer CoE) and previous campaign takeaways and uses these insights to inform the campaign strategy and brief; works with Marketing leaders to clearly define important metrics and objectives for each campaign

Manages the planning process for small to moderate marketing campaigns; responsible for developing marketing briefs, including managing review cycles with senior decision-makers and working with partners to gather inputs to inform briefs; ensures the marketing briefs align to strategic and annual plan objectives

Leads campaign execution; acts as the primary point of contact for internal/external agency counterparts, and other partners (e.g., Loblaw Media, Loblaw Digital) for the review and execution of creative; key contact for actioning other execution-related needs from the Division/Merchant teams, or local store operations

Supports the portfolio-level execution of Quo Beauty programs within the guidelines set by the Quo Beauty marketing team

Coordinates the post-mortem process, including working with partners to compile campaign performance report reports with important metrics, facilitating post-mortem discussions, documenting findings, and briefing Director/Sr. Director on the takeaways to share throughout the marketing organization

• Knowledge on Marketing communication
• Experience in Campaign development & execution
• Developing marketing insights from data & analytics
• Budget management and project management skills
• Experienced in campaign planning & execution 3-5 years of experience

Acting as consultants, supporting internal customers and the Associate-Owners, you will get experience unique to the retail industry while working for an award-winning national brand. Benefit from a purchase discount program, competitive pay and online learning through Academy. Take ownership of your work and find more ways to care about your work, co-workers, customers and community.

At Shoppers Drug Mart Inc., we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections. If that sounds like you, and you are open-minded, responsive to change and up to the challenges provided in a fast‑paced retail environment,

Employment Type:

Full time

Type of Role:
Temporary with Benefits (Fixed Term) Shoppers Drug Mart Inc. recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we…