CRM Marketing Lead Fanatics

Position: CRM Marketing Lead for Fanatics at DEPT®
Lead CRM marketing efforts as the CRM Marketing Lead for Fanatics, part of the innovative DEPT® team. Shape customer experiences with targeted email and SMS strategies in a hybrid work model.

This role calls for an experienced marketing professional adept in managing comprehensive campaigns that enhance customer relationships. You will closely monitor key performance indicators and optimize marketing strategies to drive tangible results. Strong collaboration with internal and external partners is essential to meet business goals.

Key Responsibilities:

• Drive strategy development for email and SMS go-to-market initiatives

• Execute plans to enhance customer engagement and revenue

• Oversee meticulous execution of marketing campaigns

• Cultivate meaningful storytelling for brand experiences

• Coordinate with brand marketing teams for alignment

Requirements:

• 6+ years in e-commerce or digital marketing fields

• Proven success in revenue generation through marketing

• Experience with segmenting audiences for targeted campaigns

• Strong analytical mindset and project management skills

• Excellent communication and relationship-building abilities

Shape digital marketing at DEPT® and engage customers through innovative strategies in a collaborative environment.
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