Dedicated Performance Marketing Manager

Lead the charge in performance marketing as a hands-on manager. Drive strategies for Meta and Google Ads, focusing on customer acquisition and app growth initiatives.
This independent contributor role allows you to leverage 3-6 years of in-house experience to directly manage budgets and optimize campaigns without overseeing a team. Collaborate closely with the Growth Product Marketing Manager to translate campaign strategies into successful execution; feedback loops will ensure optimal performance.

Key Responsibilities:

• Manage day-to-day operations of Meta and Google Ads

• Own app growth strategies via Apple Search Ads and ASO

• Execute structured creative testing across various metrics

• Drive attribution and performance reporting; manage setup

• Collaborate on landing page optimizations for conversions
Requirements:

• 3–6 years managing performance marketing budgets

• Strong Meta and Google Ads campaign management skills

• Experience in app growth and analytics

• Proficient in data analysis for informed decision-making

• Experience in fintech or loyalty services is advantageous
Take charge of performance metrics and contribute significantly to app growth while making a lasting impact on customer engagement.
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