Director, Brand & Content Strategy

Compensation Range

$180-$195K

The salary range listed reflects the base pay for this role at Altus Group and is provided where required by local regulations. Actual offers may differ based on experience, market conditions, and other relevant factors. The range does not include additional compensation such as bonuses, equity, benefits, or other incentives.

Reporting to the Vice President, Marketing Communications, we are hiring a Director, Brand & Content Strategy to lead the development and execution of Altus Group’s global brand narrative and content strategy. As our new Director, Brand & Content Strategy, you will shape how we tell the Altus story across markets, audiences, and channels, connecting our corporate brand with our product strategy, proprietary data, industry expertise, and market insights.

You will set the strategic direction for brand positioning and content while remaining close to execution, guiding editorial decisions, strengthening the processes and measures behind our content ecosystem, and partnering across Product Marketing, Digital Marketing, PR, Research, Sales, and subject matter experts to deliver relevant, differentiated storytelling globally.

Ownership and influence. You will have the opportunity to shape how Altus Group tells its story globally at a pivotal point in the evolution of its brand and marketing strategy. With significant ownership over brand narrative and content strategy, you will have the freedom to bring forward new ideas, establish stronger processes and measures, and influence how the function evolves. You will also help shape and develop a lean team, creating the structure and capabilities needed to deliver against the strategy.

Visibility and partnership. This is a highly collaborative role with exposure across the organization. You will work closely with Product Marketing, Digital Marketing, PR, Research, Sales, subject matter experts, and executive leaders, connecting product strategy, proprietary data, market insights, and corporate priorities into a cohesive global story. You will have the opportunity to influence how Altus Group shows up across markets while adapting that story for different audiences, regions, and channels.

Creative and strategic impact. Altus Group has been through significant transformation, creating an opportunity to rethink how brand and content contribute to the business. You will have room to challenge existing approaches, define more meaningful measures of success, and explore how shifts in search, AI, social media, and content consumption should influence the strategy. While this is a Director-level role setting the longer-term direction, you will remain close enough to the work to see your ideas move from strategy through execution and measure their impact.

• Shape the global brand narrative. You will define and evolve Altus Group’s brand positioning, category narrative, value proposition, tone of voice, and messaging architecture. You will bring together corporate priorities, product strategy, proprietary data, market insights, and industry expertise to create a clear and differentiated story that can be applied consistently across global markets.

• Lead the content strategy. You will develop and execute an integrated global content strategy and editorial plan aligned with business priorities, campaigns, customer personas, and regional needs. You will determine where and how Altus Group’s stories should come to life across digital, social, email, multimedia, events, and emerging channels to build awareness, engagement, demand, and loyalty.

• Turn expertise and insights into compelling stories. You will partner with Product Marketing, Research, PR, Sales, and subject matter experts to uncover the ideas and insights that differentiate Altus Group. You will connect product and corporate storytelling, translating complex information into relevant narratives for different audiences and markets.

• Set the standard for content
  . You will provide strategic and editorial direction across content created by your team, internal contributors, and…