Lead CRM Marketing ®'s Fanatics

Position: Lead CRM Marketing for DEPT®'s Fanatics
Harness your CRM skills in this Lead CRM Marketing role embedded within Fanatics at DEPT®. Manage impactful email and SMS channels to boost engagement and revenue.

This contract position requires a strategic thinker with substantial CRM marketing experience leading high-volume campaigns. You’ll be responsible for developing innovative marketing strategies aimed at enhancing customer insights and engagement. Regular collaboration with diverse teams is critical to align messaging and achieve significant business outcomes.

Key Responsibilities:

• Create and manage email and SMS marketing calendars

• Implement strategies to improve list growth and conversion rates

• Monitor campaign delivery and optimize performance

• Foster storytelling that aligns with customer values

• Collaborate with partners for cohesive marketing efforts

Requirements:

• Minimum 6 years of CRM or e-commerce marketing experience

• Proven track record in high-impact email marketing

• Knowledge of A/B testing strategies for optimization

• Strong detail orientation and multi-project management

• Excellent interpersonal and presentation skills

Drive effective marketing strategies for DEPT® and enhance customer connections through data-informed campaigns.
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