Marketing Campaign Manager; Maternity Leave

Overview

SWTCH is pioneering EV charging solutions for multifamily and commercial properties across North America. Since 2016, our team of entrepreneurs, energy professionals, and technologists has been focused on unlocking the social, economic, and environmental benefits of widespread EV adoption. Today, our solutions are deployed in tens of thousands of locations —many of which are low-to-moderate income housing— helping to make clean mobility accessible for all.

With an expanding footprint across Canada and the U.S., we're scaling quickly and looking for mission-driven talent to help accelerate our growth.

We're seeking a Marketing Campaign Manager to power SWTCH's next stage of growth. You'll support the strategy, and own the execution of multi-channel marketing campaigns designed to generate, nurture, and convert high-quality leads. This is a pivotal role that leads our tradeshow & events portfolio, while managing scalable marketing programs that directly support revenue growth. Reporting to VP of Marketing, this is a hybrid position for someone based near our Toronto office.

• Event Strategy & Execution — Manage SWTCH's event portfolio — including industry trade shows, conferences, and hosted events — ensuring strategic alignment, brand visibility, and measurable outcomes. Travel is required to work various events across North America throughout the year.
• Campaign Execution — Execute integrated marketing campaigns to generate high-quality leads. Utilize various channels, including digital marketing, content marketing, email marketing, social media, webinars, and events to drive demand.
• Marketing Automation — Utilize Salesforce's Marketing Automation platform to streamline lead management, email marketing, and reporting. Build and refine drip campaigns and audience segments to deliver personalized content.
• Campaign Analytics & Optimization — Monitor, measure, and report on campaign performance using marketing analytics tools. Use data-driven insights to refine strategy and improve conversion rates and ROI.
• Content Strategy & Collaboration — Collaborate with the Manager of Marketing Communications to produce relevant content for every stage of the funnel — blog posts, whitepapers, case studies, webinars, infographics, and more.

• 3-5+ years of experience in field, digital, or growth marketing
• Experience planning and managing events; industry trade shows experience is an asset
• Track record of building and executing marketing programs that drive pipeline and revenue
• Strong written and verbal communication skills with a talent for crafting compelling marketing content and messaging
• Proficiency with marketing tools and platforms, including Salesforce, Pardot (or equivalents), and analytics tools (e.g., Google Analytics, Hub Spot)
• Proficiency in managing digital marketing campaigns, including email marketing, social media, and paid advertising
• Knowledge of AI tools to bring efficiency to projects
• Analytical mindset — able to turn data into insights and action
• Highly organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment
• Self-starter with the ability to thrive in a fully remote team
• Knowledge of the electric vehicle (EV) industry, EV charging, sustainable energy, or related technical areas is a plus
• Passion for sustainability and SWTCH's mission

• Business Impact - As a core member of the sales team, you have the opportunity to take a lead role and make a significant impact on the culture and values of the company
• Environmental Impact - We are a clean energy company with a mission to reduce carbon emissions globally to ensure a clean and sustainable future
• Diversity - We value different paths and experiences.…