Lead Marketing Strategy at Relay

Transform product marketing at Relay as a Senior Product Marketing Manager, where your strategic leadership will drive growth in our innovative digital banking platform. Focus on product adoption and impactful positioning that resonates with our customer base.

This role places you at the intersection of product, marketing, and customer insights, where your strategic thinking and creativity will inform critical decisions. You will partner with product teams to ensure features align with market needs, leading to successful launches and a cohesive user experience through effective storytelling.

Key Responsibilities:

• Collaborate on product roadmap and prioritization strategies

• Develop programs to drive adoption and customer retention

• Create market strategies for product launches and features

• Gather user insights to enhance messaging and positioning

• Work across departments to achieve marketing objectives

Requirements:

• 5+ years in product marketing, ideally in B2B sectors

• Proven success in driving product adoption and metrics-focused campaigns

• Expertise in data-driven communication and project management

• Ability to translate customer insights into actionable strategies

• Strong collaboration skills to work with cross-functional teams

Channel your passion for helping small businesses thrive through data-driven marketing at Relay.