Product Marketing Senior Advisor

Position: Product Marketing Senior Advisor Role
Drive strategic marketing initiatives as a Senior Advisor in Product Marketing r expertise will enhance the growth of group insurance and savings solutions through innovative strategies and solutions.

As a Senior Advisor at iA, your role focuses on developing and executing targeted go-to-market strategies for insurance and savings products. You will analyze market trends and enhance customer journeys to drive product growth. This position requires a strategic mindset, strong analytical skills, and a commitment to excellent client experiences.

Key Responsibilities:

• Develop integrated go-to-market strategies across various channels

• Analyze market trends to inform product development

• Define value propositions and key messaging

• Lead strategic project planning and execution

• Optimize digital product presence for user engagement

Requirements:

• 8+ years in strategic or product marketing

• Bachelor's degree in Marketing;
Master’s preferred

• Knowledge of financial and insurance products

• Strong project management and organizational skills

• Proficient in Microsoft Office Suite

Contribute your marketing expertise to shape the future at iA through innovative product strategies.