Senior PPC SEO Strategy Manager

Lead PPC, SEO, and conversion optimization strategy remotely for Blacksmith Agency across the USA, Canada, or South Africa. Own measurable client outcomes.
As Digital Advertising Manager, you will guide paid search, paid social, organic search, and CRO programs. You will shape client strategy, oversee specialists, and maintain execution quality. The role combines analytical depth, communication, reporting, and operational leadership across multifamily, B2B, and technical accounts.

Key Responsibilities:

Lead PPC and SEO strategy across multiple client industries
Build 90-day, six-month, and annual growth roadmaps
Own performance across Google Ads, Meta, Microsoft, and organic search
Audit campaigns, keywords, bidding, landing pages, and CRO opportunities
Present monthly and quarterly performance summaries to clients
Requirements:
Four to seven years in PPC, SEO, or full-funnel strategy
Experience managing paid and organic channels simultaneously
Expertise with Google Ads, GA4, and Google Search Console
Strong client-facing strategic recommendation skills
Experience overseeing execution teams and deliverable quality
Bring PPC, SEO, analytics, and client leadership expertise to Blacksmith Agency’s distributed marketing team.