Senior Market Research Manager

Position: Mastercard Senior Market Research Manager
Explore a key role at Mastercard as a Senior Research Manager specializing in quantitative analytics, based in Toronto, Canada. Lead data-driven strategies for the Advisors Research Center.

The position focuses on applying rigorous analytical techniques to enhance primary marketing research efforts. You will work with complex data sets, employing methods such as Regression and Segmentation to derive insights that guide strategic planning. Collaboration with cross-functional teams is critical to ensure analysis aligns with client needs.

Key Responsibilities:

• Analyze complex datasets using advanced analytical techniques

• Design and implement robust survey methodologies

• Collaborate with diverse teams on strategic research projects

• Synthesize analytical results into clear, actionable insights

• Contribute to the development of analytical best practices

Requirements:

• Experience in quantitative marketing research or analytics

• Proficiency with analytical tools like SPSS and R

• Ability to effectively communicate complex findings

• Bachelor's degree in a quantitative discipline

• Preferred experience with regional or multi-market studies

Shape the analytical landscape of Mastercard and foster innovation within the research community.
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