Marketing Technology Software – Vice President Sales

Our client is a leading provider of on-demand marketing, sales, and ecommerce platforms.
The Company’s Marketing Cloud offers users the power to execute sophisticated email marketing campaigns that match each level of the customer lifecycle, increasing buyer engagement, maximizing conversions and creating a solid ROI. The platform features powerful, yet, easy-to-use analytics, automation and segmentation, all via an intuitive interface.
With the Marketing Cloud, users can easily create and send emails targeted at your audience. The technology and relationships with ISPs ensure your messages get to the inbox, as intended. It is slated for an upcoming launch of its newest platforms.
The Sales Cloud, a powerful and robust CRM offering will provide clients with sales tools and sales automation software for effective process management.
The Infrastructure Cloud will offer clients with a solid set of features and tools catered towards needs related to Software as a Service (SaaS) and Platform as a Service (PaaS), in addition to many more topics relevant to cloud computing.
Scope of Position
Reporting to the CEO, and assuming a pivotal position on the management team, the Vice President Sales will be responsible for developing, directing and executing the company’s sales strategy for its content marketing and sales platform into the enterprise markets.
Working as a ‘player/coach’ the VP, Sales will drive top line results while building an effective and scalable inside sales and lead generation organization.
This is an outstanding opportunity that features:

• Strong industry and company growth

• Proven, innovative technology

• An opportunity to make a real difference
This role will appeal to individuals that are not satisfied with just ‘hitting-their-numbers’, but are driven to set new standards of performance in this emerging and exciting online field of marketing. The successful candidates will need to demonstrate tenacity in the pursuit of closing deals.
Functional Tasks
Develop specific plans and strategies for market capture to achieve the company’s aggressive revenue and profit objectives.
Take a major role in key account relationships, closing complex deals and building ongoing relationships.
Hire, train, organize and effectively deploy a high performing sales organization. Architect the team ensuring that it has the resources, processes and operational capabilities by which to outperform and scale.
Establish sales metrics and KPIs.
Develop and implement enhanced sales processes to monitor sales funnels and forecasts. Establish a repeatable sales model incorporating a strong value proposition for the different client markets and geographies.
Focus the team to accelerate and drive the growth of the business, new market development, sector leadership and profitability.
Maintain, improve, and create senior level relationships with existing customers with a view to driving additional revenues.
Ensure operational milestones are met on time, with high quality – and that they meet the cost objectives that are established.
Remain abreast of the industry, competitors and trends.
Report regularly and proactively to senior management on results and plans going forward.
Adapt business model to capitalize on evolving customer needs and new competitive offerings.
Participate in the company’s strategy planning sessions bringing forward innovative ideas and plans to bring the company to the next level.
Assist with corporate positioning and competitive analysis, customer segment selection and penetration plans, and related product positioning.
Create a sales culture of success and ongoing goal achievement
Define and coordinate sales training programs, coaching and mentorships that enable sales team to achieve their potential and support company sales objectives.
Where appropriate, act as a spokesperson for the company with press and analysts and at industry events.
Key Performance Deliverables
In light of the identified responsibilities, the following are specific deliverables that the position is designed to achieve.
Specific measures of performance relating to revenues, customer acquisition, profitability, customer satisfaction, etc.…