Microsoft Technology Specialist

Company: Softchoice

At Softchoice, a World Wide Technology (WWT) company, we work together to make a new world happen. As an IT solutions provider serving U.S. commercial and SMB organizations, as well as the entire Canadian market, we help organizations turn ambition into real‑world outcomes. We do this through the delivery of secure cloud, AI, software and digital workplace solutions that enable agility, innovation and growth.

With a highly engaged, high-performing team, we are certified as a Great Place to Work® in both Canada and the United States, and have been recognized as a Best Workplace in Canada for more than 20 years. We stand proudly for our people and their success through career development and advancement, and continuously strive to do what’s good for our people and communities.

As part of WWT, we connect customers to the global scale, advanced innovation, world‑class partnerships, and deep expertise of a leader in AI and digital transformation. This includes access to WWT’s Advanced Technology Center (ATC), a collaborative ecosystem featuring state‑of‑the‑art hardware and software that enables customers and partners to conceptualize, test, and validate innovative solutions before deploying them at scale.

You are a Microsoft Subject Matter Expert! You love helping customers on their digitaljourney, promoting the adoption of Microsoft cloud technology to help drive business outcomes. You are passionate about helping customers solve challenges through the delivery of ongoing solutions that reduce risk and manage costs.

The Microsoft Technology Specialist is responsible for supporting the Microsoft Cloud and Workplace sales strategy within their aligned sales districts. You will support new customer acquisition through participation in demand generation activities for your districts while also growing existing customer spend through proactive sales campaigns, leveraging Microsoft programs, and participating in Softchoice SAM+ and lifecycle services. Successful execution will require strong alignment with the local Microsoft specialist teamunits, as well as a specialized knowledge of Microsoft products, licensing vehicles, programs and funding.

• Provide pre-sales support to sales and customers for Microsoft Azure and/or M365 solutions and Softchoice CSP offers.
• Deliver solution recommendations and roadmaps to customers.
• Support the execution of targeted sales campaigns.
• Identify opportunities to leverage Microsoft programs and incentives.
• Collaborate with Sales to develop and execute strategic account plans for key accounts, identifying growth opportunities, addressing challenges, and driving long term customer success.
• Manage a pipeline of Microsoft opportunities and monitor overall performance for aligned solutions within the territory.
• Participate in SAM+ and Lifecycle services activities for key accounts to promote solution cross‑sell and up‑sell.
• Participate in sales enablement activities for aligned Microsoft solutions.
• Participate in customer and partner events including webinars, CIEs, or other thought leadership activities within aligned districts.
• Foster and maintain strong relationships with Microsoft counterparts in support of co‑sell initiatives and promoting Softchoice competitive differentiation.

• A deep understanding of Microsoft cloud solutions with strong technical proficiency.
• 2-4 years of industry relevant experience in sales
• 2+ years of Microsoft experience with Cloud or Volume Licensing solutions
• As SME (Subject Matter Expert) stay on top of new trends, technology updates and Cloud technologies. Actively leverage Microsoft Learn and other resources to enhance both soft and…