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Sales Representative, Flowerbuyer

Job in Toronto, Ontario, M5A, Canada
Listing for: The Wonderful Company
Full Time position
Listed on 2026-10-09
Job specializations:
  • Sales
    Inside Sales, Sales Representative, Sales Development Rep/SDR
Job Description & How to Apply Below

Company Description

Teleflora provides innovative marketing, education, and technology to make sure our member florists get the resources they need to thrive, creating beautiful bouquets with keepsake vases delivered to customers’ doorsteps daily. We’ve been a part of The Wonderful Company family since 1979 and have become the world’s largest flower delivery service. With more than 10,000 member florists in North America alone, we lead the industry by working directly with our florists to hand-arrange and deliver every bouquet!

In 2013, Flowerbuyer was acquired by Teleflora. Teleflora brings together the time-honored tradition of sending flowers with the modern benefits of an advanced florist network.

Flowerbuyer was conceived by people who recognized that with the power of the internet there was an opportunity to improve the wholesale flower buying experience for the floral community. Launching the first North American online auction-based flower-buying site, Flowerbuyer became operational in 1997 with this new innovative approach. Now, Flowerbuyer has several thousand customers, an impeccable reputation and over 400 flower growers to choose from in over 5 countries.

We are seeking a self-driven, energetic, tenacious Business Development Associate for our B2B business, an online auction-based flower-buying site. You will help grow and develop a portfolio of business with the backing of our "top of the line" product, industry-wide low prices, in-house flower and logistics experts, and customer service gurus.

We're looking for a strong sales representative/account manager who is comfortable with high-volume outbound calling, developing relationships, growing accounts, handling objections, retaining customers, and bringing inactive customers back.

This is an hourly plus commission position and can be remote.

Job Description

This position is responsible for prospecting and developing new business in order to build, grow, and service a portfolio of retail florists using This is a great opportunity for someone with a sales/floral background to learn the Flowerbuyer industry! You will build long lasting relationships with our florist and save them money on their fresh cut floral needs.

  • Establish a high level of rapport and trust with the Teleflora (and non-Teleflora) florists
  • Call upon and develop a relationship with key retail Florists via phone calls and Microsoft Team meetings to introduce them to our products and the significant savings available to them with the ongoing use of our products
  • Work with internal departments/resources to provide custom products/solutions to Top Accounts that have the potential to bring significant volume to your portfolio
  • Utilize appropriate order entry, call tracking, and contact management software
  • Participate in sales, product and process training as required.
  • Meet and exceed the daily expectation of time on telephone selling to the florist
  • Additional duties as assigned
  • Qualifications

  • Proven track record of entering a new industry and building a book of business.
  • Ability to close and manage relationships -- both in person and over phone.
  • Successful track record of new lead generation and ability to overcome customer objections.
  • Customer-obsessed mindset.
  • Strong time management, communication, and execution skills required.
  • Ability to multi-task in a fast-paced, constantly changing environment.
  • Must display a strong desire to achieve and maintain high levels of both internal and external customer satisfaction.
  • Hardworking, creative, open-minded, and driven demeanor with a "can do attitude".
  • PC literacy required:
    Outlook, Excel, Word, PowerPoint, and Microsoft Teams.
  • EDUCATION AND EXPERIENCE

  • High school diploma or equivalent required, Bachelor's degree preferred.
  • 2-3 years of…
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