Marketing & Community Relations Coordinator Job Torrington area,Connecticut USA,Marketing / Advertising / PR

Description

Overview:

The Marketing & Community Relations Coordinator provides essential operational, administrative, and project support to the Vice President, Director of Marketing & Community Relations. This hybrid role assists in executing the Bank’s integrated marketing, communications, digital, and community relations in alignment with the Bank’s strategic plan.

The Coordinator supports marketing campaign execution, reporting, digital activity tracking, vendor coordination, and budget management. Additionally, the role assists with the Bank’s corporate giving, scholarship, and community activities by coordinating contribution workflows, documentation, communication, and event logistics, and volunteer management.

This position ensures both marketing and community relations programs run efficiently, remain well documented, and reinforce the Bank’s brand, visibility, and community impact.

Primary Accountabilities / Responsibilities:

Marketing (45%)

Operations & Project Coordination

Marketing Project Plan — Traffic marketing requests to ensure projects are prioritized, tracked, and completed on schedule.

Cross functional liaison — Coordinate communication between Marketing and Retail, Digital Banking, Operations, Facilities, Risk & Compliance, and C Suite.

Meeting coordination — Coordinate and prepare marketing meetings with internal partners and external vendors.

Campaign execution support — Prepare campaign briefs, research, follow ups, scheduling, and coordination of deliverables.

KPI tracking — Support daily, weekly, and monthly reporting of marketing, digital, and creative performance metrics.

Merchandising procurement — Source and coordinate branded merchandise and promotional items.

Maintain organized archives of marketing materials, press releases, and digital content.

Communications & Digital Support

Support social media efforts by assisting with digital content development and coordinating the social media calendar, including ideation and publishing of content across Linked In, Facebook, and You Tube.

Perform updates to website content, social media posts, and digital assets in coordination with agency partners.

Assist with Annual Report, Corp orator and Employe Handbook through coordination, documentation, and reporting.

Budget & Vendor Management Support

Budget reconciliation —Prepare monthly and quarterly reconciliations, GL monitoring, and invoice tracking.

Coordinate with vendors to obtain quotes, timelines, deliverables, and invoices.

Support compliance with review workflows by sending materials for approval and maintaining documentation.

Assist in maintaining updated marketing, website, and social media procedures.

Community Relations (40%)

Contribution request workflow — Coordinate intake, tracking, and communication of contribution awards or declinations.

Assist with documentation and reporting for CRA aligned activities in partnership with the CRA Officer.

Support coordination of sponsor ships, charitable events, and community partnerships.

Maintain accurate records of community engagement activities, partner communications, and event outcomes.

Scholarship program — Provide administrative support for the Bank’s scholarship program, including communication, tracking, and committee preparation.

Prepare materials for the Scholarship and Charitable Contributions Committees.

General Responsibilities (15%)

Stakeholder communication — Support communication between Marketing, Community Relations, and internal/external stakeholders.

Maintain organized documentation, trackers, and shared files for both marketing and community relations.

Complete additional tasks assigned by Marketing leadership.

Requirements

Knowledge/Skills/Experience Requirements:

2-3 years of experience within a marketing team or similar…