Marketing Manager

Join one of the fastest growing cashback sites in America and become part of an expanding global group. Started 9 years ago in the UK, the website now has over 4 million members who save millions of pounds every month as a member of the UK’s most generous cashback site. Three years ago, we launched it and following outstanding growth in 2014 that saw turnover grow by over 300% and advertising revenue grow by 700%, we are excited to be looking to recruit a number of key personnel for our New Jersey offices to further accelerate this opportunity.

There is also a potential for one of these positions to be located on the West Coast (San Francisco area).

The company is privately owned and aims to always be The USA’s most generous cashback website. We are an ethical company and live by the motto “do as you would be done by”. We extend this way of operating to all of our members, stores, employees and partners as one of our core values.

We have experienced phenomenal growth since inception, with triple digit growth in both cashback and advertising revenue expected to continue for a number of years. This growth has created the need to expand the team in-country and we are looking for two pro‑active Partnership associates to expend on our existing UK based team. This is a real opportunity to get in at a key stage of development, building on strong existing relationships as well as forging new ones.

This role will benefit from substantial UK support as elements transition from the UK. The Partnerships team is responsible for sourcing new cashback deals, proposing advertising placement packages and delivering the best value to our members and our merchant partners. Working closely with all the major US affiliate networks and partner companies like Amazon, Ebay, Walmart, Disney store, and American Express, we are looking for keen team members to ensure advertising revenue growth keeps pace with the growth of our US website.

Reports to:

Head of Business Development – US

Basis:
Full Time Department:
Marketing

Location:

New Jersey – some US travel may be required

Reporting to the Head of Business Development (US based), whilst also working closely with our Global Head of PR (US/UK Based), the Marketing Manager will be responsible for all US marketing initiatives, developing strategies to support and drive aggressive growth targets. Initial emphasis is likely to be required on digital marketing though offline experience is essential for when the site expands.

The role will include budget responsibility for social media, ppc, lead generation, referral strategy, as well as online display and retargeting with the goal of obtaining new active members to the websites within agreed ROI targets. E‑mail campaign responsibility involving extensive liaison with our internal UK teams is also a key element to the role, as will be offline marketing when applicable.

The successful applicant will need to have 5 years+ online marketing experience some of which gained within affiliate marketing industry with some offline experience, preferably gained in a similar company. A friendly, hands‑on, and fun approach to work is also a must. You will be joining a small team at an exciting stage of development so real flexibility and ‘team’ ethic to work outside of the job description is expected.

The role will involve developing and maintaining strong relationships with internal and external stakeholders as well as the UK head office.

Leading all US marketing initiatives for our high growth site – with initial online focus

• Develop strategies to support and drive aggressive growth targets with particular emphasis on e‑mail campaigns, social media, ppc, direct marketing, seo, sem, display and retargeting
• Extensive liaison with UK operations including Head of UK marketing, sharing best practice across territories especially as we transition responsibilities from the UK to the US
• Full ownership and management of Marketing budgets and forecasts to agreed spend and return targets
• Ownership and development of all US social media platforms including paid campaigns
• Management of performance marketing…