Automotive Business Development Representative - Troy, Michigan
Listed on 2026-01-01
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Sales
Sales Representative, Automotive Sales
Automotive Business Development Representative
Position:
Automotive Business Development Representative – Troy, Michigan, United States
Company:
LaFontaine Automotive Group
Are you interested in joining a growing business that is committed to family, promotes employees from within, is passionate about protecting the environment, has an inspiring company culture, and is actively involved with the community and local charities? If so, this opportunity might be for you!
Position OverviewWe are seeking honest and dynamic Internet Sales and Service/Business Development Representatives to manage customer leads for vehicles and drive customers to our world‑class brand locations throughout Michigan. You will be trained in our lead management/sales and service approach to create a wonderful experience for our customers as you help them get connected with our sales and service team to provide them with excellent customer service.
You will be responsible for receiving and responding to web based electronic inquiries (leads), working with our existing customer database, and handling incoming sales and service phone calls that result from prospects and customers visiting the dealership website, associated web sites and other lead sources. The Internet Sales & Service/Business Development Representative will be evaluated based on performance standards that measure how many leads were converted to showroom visits and how many of those showroom visits resulted in a sale or service completion.
You will utilize and/or learn both traditional and Internet‑specific automotive sales and service processes.
As a Business Development Representative, you can expect an hourly pay rate plus commission‑based compensation, as well as training and a benefits package. Our comprehensive training program teaches you all about our business and our Business Development Center. We also support your career goals with long‑term career options in sales, service and management; because we know our success comes from your success.
Key Responsibilities- Receive and respond to web‑based electronic inquiries (leads), work with existing customer database, and handle incoming sales and service phone calls.
- Execute customer communications via email, telephone, and text in line with standards and processes.
- Set dealership appointments, achieve lead‑to‑dealership conversion, and sell products based on department standards.
- Enter all prospect communications, notes, records, and customer appointment data into the CRM.
- Maintain tracking boards showing Internet sales updated each day of the month.
- Prepare reports showing appointments scheduled, customer appointments kept, and customer sales based on leads received.
- Attend regular sales meetings for both the dealership and the eSales department.
- Must be able to build rapport with customers.
- Must work well in a team atmosphere.
- Excellent verbal, written and communication skills.
- High degree of integrity and professionalism.
- Strong work ethic, demonstrated enthusiasm and an entrepreneurial spirit.
- Ability to organize, prioritize and multi‑task efficiently.
- Ability to manage time effectively, work independently and be self‑motivated.
- High school diploma or GED certificate preferred.
- One to three years related experience and/or training.
- Or equivalent combination of education and experience.
- Two years of experience in customer service (No Automotive necessary).
- Proficiency with MS Office applications including Word, Excel, and Internet Explorer.
- Prolonged periods of sitting at a desk and working on a computer.
- Must be able to lift 15 pounds at times.
- Must be able to access and navigate each department at the organization’s facilities.
- Very competitive compensation.
- Employee Referral Program.
- Employee discounts on sales and service.
- Benefits package (Medical, Dental, Vision, Employer‑paid Life/AD&D, Employee Assistance Program, Pet Insurance).
- Voluntary benefits (Flexible Spending Account, Life/AD&D, Short‑Term and Long‑Term Disability, Critical Illness, Accident Insurance, Legal & Identity Theft Protection).
- 401(k) and employer match.
- Holiday Savings Program with employer match.
- Paid time off.
- Holiday pay.
The LaFontaine Automotive Group, founded in 1980, is an award‑winning and nationally‑recognized group that includes 54 retail franchises, 9 collision centers and 34 Michigan retail locations. Their mission is to personalize the automotive experience by building lifelong relationships that connect families and strengthen communities. The group represents a wide range of brands including Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Fiat, Genesis, Honda, Hyundai, Jeep, KIA, Lincoln, Mazda, RAM, Polestar, Subaru, Toyota, Volvo, and Volkswagen.
LaFontaine Automotive Group is an equal opportunity employer.
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