Automotive General Sales Manager; Gsm

Tulare, United States | Posted on 10/05/2026

$10,000–$20,000 PER MONTH DOE

$120,000–$240,000 Annual Earning Potential

$120,000–$240,000 annual earning potential

Full-Time | Automotive Management Experience Required

EXPERIENCED AUTOMOTIVE SALES LEADERS — THIS IS YOUR OPPORTUNITY.

All interviews are by Appointment Only!

Will Tiesiera Ford is looking for a driven, experienced Automotive General Sales Manager (GSM) to lead our sales operation, develop our team, and drive dealership performance.

We are looking for a hands-on automotive leader and proven producer who knows how to run the desk, structure deals, maximize gross, manage inventory, develop salespeople and managers, and create a culture of accountability and performance.

This is NOT an entry-level management position.

If you are currently a successful GSM, Sales Director, or experienced Sales Manager ready to take the next step, we want to talk to you.

$10,000–$20,000 PER MONTH DOE

$120,000–$240,000 annual earning potential

Compensation will be based on automotive management experience, proven performance, leadership ability, and overall qualifications.

As General Sales Manager, you will take an active leadership role in the dealership's sales operation, including:

• Lead, motivate, coach, and hold the sales team accountable
• Manage the sales desk and overall deal flow
• Structure and desk deals to maximize gross profit and closing opportunities
• Work closely with Sales Managers and F&I
• Monitor daily, weekly, and monthly sales performance
• Establish goals and drive the team toward achieving them
• Recruit, train, develop, and retain high-performing sales professionals
• Manage CRM activity, follow-up, appointments, and lead performance
• Monitor new and pre-owned inventory
• Assist with inventory acquisition, pricing, aging, and turn
• Analyze dealership KPIs and identify opportunities for improvement
• Ensure processes are followed consistently across the department
• Work directly with dealership leadership to achieve sales and profitability goals

• Understands how to desk and structure deals
• Knows how to protect and maximize gross
• Can coach and develop both experienced and newer sales professionals
• Understands CRM accountability and internet lead processes
• Is comfortable managing by the numbers and KPIs
• Understands new and used vehicle operations
• Has strong closing and negotiation skills
• Leads from the front
• Holds people accountable while building a positive team culture
  
  Is highly competitive, organized, professional, and results-driven

BILINGUAL ENGLISH/SPANISH IS A PLUS! IDEAL BACKGROUND

We encourage experienced candidates currently working as:

New Car Manager

Used Car Manager

Previous Ford experience is a plus
, but strong automotive dealership leadership experience is what matters most.

Will Tiesiera Ford offers a comprehensive benefits package, including:

• Medical Insurance
• Vision Insurance
• Paid Time Off
• Employee Discounts
• Ongoing Training & Development
• Competitive Performance-Based Compensation

If you're producing results where you are now but know you're capable of more, this could be the opportunity you've been waiting for.

We aren't looking for someone to simply maintain a department.

We're looking for a leader who can drive it.

Bring the energy.

Bring the leadership.

Bring the numbers.

Qualified candidates will be contacted to discuss the opportunity and next steps.

Will Tiesiera Ford is an Equal Opportunity Employer.