E-commerce & Digital Marketing Manager​/Director

Responsibilities

• Manage and optimize FC Tulsa’s Shopify store: product listings, descriptions, imagery, pricing, categories, and customer experience.
• Plan and execute online product launches, seasonal promotions, and limited-edition drops.
• Maintain accurate online inventory counts in coordination with fulfillment staff and warehouse operations.
• Own the customer service inbox (): respond to fan inquiries, order status questions, and basic support needs in a timely and professional manner.
• Monitor sales performance, conversion rates, and user behavior to identify improvement opportunities.
• Serve as point of contact for merchandise vendors, printers, and kit suppliers.
• Develop reorder recommendations based on sales trends and inventory data.
• Coordinate timelines for product production and delivery to ensure merchandise availability for online and in-stadium sales.

• 3–6 years of professional experience in e-commerce or digital marketing (sports, retail, or lifestyle brands preferred).
• Proficiency in Shopify, Hub Spot (marketing automation, CRM, and landing pages), Wordpress, Google Analytics, and Mailchimp.
• Strong understanding of SEO, paid media, and digital conversion funnels.
• Excellent copywriting, visual storytelling, and project management skills.
• Analytical mindset with the ability to translate insights into action.
• Passion for sports, community, and building a brand that reflects the pride and energy of Tulsa.