Content and Data Insight Strategist

Business Development Director @ Beat Media Group (Sports beat, Storybeat, PRTNR Strategies & News Associates)

About Beat Media Group

Beat Media Group is one of the UK’s leading content, communications and syndication agencies. Through Sports beat and Storybeat we produce journalism, social content, video, creative campaigns and industry-leading syndication across the global sports landscape.

We are fast moving, collaborative and ambitious. Curiosity, creativity, accountability and a genuine love of sport and storytelling sit at the heart of our culture.

This role sits within a growing area of the business as we continue to invest in data, insight and audience intelligence.

Role Purpose

We are looking for a Content and Data Insight Strategist to help us understand, measure and amplify the performance of our content across social media, web and our syndication network.

You will turn audience data into clear, actionable insight that drives smarter decisions for our editorial, social, video and commercial teams. This is an ideal second or third step for someone who wants to build a career at the intersection of sport, content and data strategy.

What You Will Do Data and Audience Insight

• Analyse performance data across web, social and syndication
• Identify audience trends and platform behaviours
• Build and maintain dashboards and structured datasets

Reporting and Strategy

• Produce weekly, monthly and campaign performance reports
• Translate complex data into simple, insight-led narratives
• Support pitch responses, proposals and measurement frameworks

Operational Improvement

• Provide insight to support campaign planning and optimisation
• Highlight opportunities to improve reach, engagement and efficiency
• Evaluate content, syndication output and editorial performance

Collaboration and Influence

• Work closely with editorial, social, video and commercial teams
• Feed insights into brainstorms and creative development
• Share platform and audience trends across the business

Market and Landscape Understanding

• Track sports, digital and audience trends
• Stay across platform updates, new formats and emerging tools

What We Are Looking For Core Skills and Experience

• Two to three years’ experience in insight, analytics or audience roles (or exceptional entry-level)
• Strong proficiency in Excel or Google Sheets
• Experience with analytics platforms (GA4, native social analytics etc)
• Ability to interpret data, spot patterns and communicate clearly
• Excellent written and verbal communication
• A genuine passion for sport, storytelling and audience behaviour

Good to Have

• Experience working with rights holders, sports organisations or content agencies
• Knowledge of campaign measurement, ROI reporting or partnership evaluation

Cultural Fit

• Are naturally curious and enjoy learning
• Are a clear and accurate problem solver
• Thrive in a fast-paced creative environment
• Enjoy working in a team-first culture
• Love sport, content and the way audiences behave

Benefits

• Competitive and dependent on experience.
• Twenty-three days annual leave plus bank holidays
• An additional day off for your birthday
• Regular performance and salary reviews
• Cycle to work scheme
• Modern, collaborative working environment

How to Apply

Please send your CV and a short covering letter to including:

• Your salary expectations

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