Data Selections & Reporting Manager - FTC

Data Selections & Reporting Manager - FTC

As the UK’s leading dementia research charity, we’re determined to stop this from becoming a reality. We’re working to revolutionise the way we treat, diagnose and prevent dementia. But we will not stop there. With your support, we will keep going until every person is free from the heartbreak of dementia. We exist for a cure.

The Data Selections & Reporting Manager leads the data selections function in the Data and Analytics team, ensuring data selections are scheduled, developed, tested and checked, and delivered in accordance with the agreed brief and deadlines. In addition, this role includes the line management of any external agencies providing data selections services. You will be back filling the duties of the existing Data Selections & Reporting Manager for 9 months as they are part of the project team delivering Salesforce Marketing Cloud to ARUK.

This is an exciting time to join ARUK as we are in the process of an organisation-wide change to our Digital, Data and IT processes and services. There is the opportunity to revolutionise how ARUK conducts data selections as we seek to increase the sophistication of our marketing activity and deliver an excellent supporter experience.

This role is a 9-month Fixed Term Contract

• Responsible for ensuring all data selections are produced in an accurate, consistent and timely fashion, in accordance with agreed data selection briefs and deadlines
• Manage the scheduling of delivering data selections to ensure there is clarity on what data selections are upcoming, to manage any potential clashes and to plan and prioritise the workload
• Effectively liaise with and delegate work to all parties carrying out data selections, including any external contract services
• Develop an excellent process and structure for delivering data selections that guarantees their consistency and accuracy
• Work with stakeholders to ensure data selection briefs are completed correctly, definitions are clarified, and the final selection meets the criteria outlined in the brief
• Work with the Data & Analytics Lead to identify insight-driven recommendations for campaign planning, and to ensure testing within data selections is valid and robust
• Attend end of campaign meetings, and lead on the presentation of results and test outcomes and feedback on process improvements
• Work with the Data & Analytics Lead to drive forward innovations in data selections, such as using propensity models to identify the right supporters to communicate with
• Continually seek to improve the data selection process with the aim of automating and streamlining to improve the accuracy of selections
• Lead on the implementation of a campaign planning process focused on driving improvement in selection results through data-informed decision-making
• Play a leading role in the planning of the calendar to manage communication activities
• Provide advice and guidance to teams on the implications of Data Protection Legislation for data selections and ensure all data selections comply with this legislation
• Work with 3rd parties to ensure the timely and secure transfer of data selection files
• Provide training and assistance to stakeholders to assist them in following the data selection process

• Experience of leading and developing a team of technical experts, ensuring clear roles and responsibilities and driving high performance
• Extensive experience of using large relational databases and analysis packages and working with large and complex datasets
• An excellent working knowledge of SQL
• Experience of building complex queries and producing data selections from a database package or through SQL querying
• Excellent knowledge of data protection legislation and its application in marketing
• Track record of delivering high quality work
• Enthusiastic and positive approach to stakeholder management, understanding the importance of regular and clear communications
• Advanced Excel skills
• Proven ability to work to a high standard and with an eye for detail
• Ability to work on own initiative and manage multiple tasks simultaneously
• Excellent problem-solving skills
• Col…