Creative Strategist

CREATIVE MARKETING OPPORTUNITY CREATIVE STRATEGIST

45000 TO 50000 Liverpool Hybrid

Zachary Daniels are proud to be representing this client in the market. We are working with a large international nutrition brand to recruit a Creative Strategist.

This Creative Strategist role is a high impact opportunity to take ownership of paid social creative across key growth channels. The Creative Strategist will play a central role in driving customer acquisition through performance led creative across Meta, Tik Tok and You Tube.

As a Creative Strategist you will own the thinking behind the creative. The Creative Strategist will turn customer insight into scroll stopping concepts, strong briefs and high performing campaigns. This Creative Strategist role is focused on performance, using data and testing to continuously improve output and deliver measurable results.

This Creative Strategist position offers real autonomy and influence. The Creative Strategist will work closely with performance and content teams to build a structured testing roadmap, ensuring a consistent pipeline of creative that drives engagement and conversion.

Benefits:

Competitive salary of 45000 to 50000

Hybrid working model offering flexibility

Gym on site

Clear progression within a high growth business

Opportunity to work on high volume paid social campaigns

Collaborative and fast paced environment

Real ownership of creative performance

Key Responsibilities:

Lead creative strategy across paid social channels including Meta, Tik Tok and You Tube

Develop and manage a structured creative testing roadmap

Translate customer insight into high performing creative concepts

Write clear, conversion focused scripts and briefs

Analyse performance data to optimise and scale winning creative

Work closely with performance teams to align on acquisition targets

Identify and apply emerging platform trends

Manage multiple creative concepts and campaigns simultaneously

Ensure creative output is aligned to customer personas and commercial goals

Experience Needed:

Proven experience as a Creative Strategist or similar role

Strong background in paid social creative across Meta and Tik Tok

Track record of delivering performance led creative improvements

Strong understanding of key metrics including CPA, CTR and CVR

Excellent copywriting skills with ability to create high impact hooks

Experience with in DTC or ecommerce environments

Ability to manage workload and prioritise effectively

Strong analytical mindset with a test and learn approach

This Creative Strategist role offers the opportunity to directly influence growth within a large international nutrition brand. If you are a Creative Strategist who thrives on performance, testing and scaling winning ideas, this is an excellent next step.

BH35990