BD Manager - IP Litigation

Location: London

We are recruiting for a BD Manager

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- IP Litigation to join our Marketing team in London.

Marketing team
- London Our Marketing team helps the firm win and grow the right clients and work.

We drive client development across the firm
- deepening priority relationships, increasing share of wallet and converting strategic opportunities into profitable revenue.

We equip partners with effective go-to-market strategies, tactics and processes, differentiated insights and disciplined execution.

Alongside this, we strengthen the firm’s market profile and reputation to support client acquisition, retention, and growth.

We work as one integrated global team, aligning central support and expertise with local knowledge and execution to maximize impact across offices, practice groups, sectors and client programs.

This role sits in the business development (BD) team.

The BD team is focused on practice group strategy, implementing practice group business plans, winning new clients, winning more work from existing clients, and profile raising.

You will support day-to-day business development for the IP Litigation practice in London by converting strategy into tactical plans that you deliver in an efficient, disciplined and collaborative way.

You will provide both reactive and proactive support to lawyers and the business to help pursue growth opportunities.

The role will involve the full spectrum of marketing and BD activities for the group, including support on pitches, events, directories, campaigns and thought leadership, and other profile-raising activities both internally and externally, ensuring that best practice is followed in terms of systems, technology and processes.

What you will do Market profile, content and campaigns Manage directories and awards submissions for the group and coordinate associated interviews and follow up, and coordinate client newsletters, internal newsletters, and internal deal alerts.

Working with our Marketing Services team (MST), to manage all logistics and marketing/promotion events, in addition to assessing external event opportunities for the group.

Actively seek opportunities to raise the profile of the practice groups' capabilities and ensure consistent, evidence-based messaging in all market-facing materials.

Pitch excellence Coordinate pitches and proposals, working in conjunction with the central pitch team, pricing and lawyers to create compelling, compliant submissions.

Tailor credentials and case studies to client needs; responsibility for creating and updating marketing collateral.

Support rehearsals and Q&A preparation.

Maintain pipeline hygiene and data completeness; run basic go/no-go checklists.

Strategic planning and execution Contribute to the development of approved business plans and translate into tactical execution.

Track spend and return on investment against activities.

Provide status reports using Dynamics (our CRM system) and pipeline data to inform partner discussions.

Monitor market and client news; summarize implications and feed intelligence into wider marketing activities.

Client development Assist partners, associates and BD colleagues in the management of strategic client relationships and coordinate client targeting efforts.

Work on the development of client plans, contact maps and meeting records, ensuring that Dynamics is populated with high data quality.

Capture client feedback and post-matter insights; log themes and flag opportunities to the senior BD manager.

Assemble client and decision-maker profiles using approved research tools to support cross-selling.

Track coverage, contacts and actions for…