Legacy Development Officer

In line with our redeployment policy, we'll prioritise applications from employees who are under formal notice of redundancy.

We’relooking for aLegacy Development Officerto join our Public Fundraisingteam.

Legacies (gifts in wills) are the Trust’s second-largest source of income, after membership, andwe’vegot big ambitions to grow the number of supporters who give in this way.

You’llbring experience of delivering fundraising programmes and use your understanding of legacy giving motivations and barriers to deliver effective legacy fundraising across a variety of activities and channels.

You’llbe a confident communicator with both internal stakeholders and external audiences, applying this across our marketing and events communications to present compelling messages that inspire legacy consideration.

You’llbring an eye for detail and an understanding of fundraising compliance and best practice in order toexpertly manage data and reporting to keep our operation running smoothly and will be data-led in your programme delivery.

You’llbe someone who can effectively collaborate with internal and external stakeholders to champion the role Public Fundraising plays, and specifically the importance of legacy giving.

You’llinspire and support colleagues across the Trust to play their part in growing legacy giving andyou’llpersonally enjoy engaging with supporters, confidently responding to enquiries and occasional complaints.

** We’reopen to applications from individuals with comparable experience in non-fundraising programmes and a dedication for developing their knowledge and skills in legacy fundraising**

This role involves travel and overnight stays when required.

You’llbe working in the Public Fundraising team which incorporates Legacy Administration, Individual Giving and Legacy Development. Together,we’reresponsible for growing fundraising’s engagement with our mass audiences and ultimately growincome from new and existing donors. We work with teams such as Public Engagement to grow awareness of the Trust as a charity and support our strategic goal to Inspire Millions.

We’represented with a massive opportunity to grow legacy income over the next 20 years and in the Legacy Development team our ambition is to make this happen.

We’reready to launch an exciting national campaign in early 2026 with the Trust’s first ever charity TV ad.

You’llbe part of a skilled,motivated and passionate team of people who care about the Trust’s ability to look after nature,beautyand history for everyone, for ever.

Your contractual location will be our head office in Swindonand there will be an expectation for you to attend the office. However, there is flexibility on where you are based at other times. You willbe required to work at a National Trust location for 40-60% of your working week. This will be discussed inmore detail at interview.

You’llsupport the Legacy Development team with programme delivery, including marketing campaigns and a series of c.20 legacy events.

You’llsupport the marketing brief writing process and manage theday to day implementation, liaising with stakeholders and external agency partners to implement campaigns.

You’llensure work is delivered on time and on budget.

You’llbe responsibleforminaging supporter data, particularly from our third party will-writing partners.

You’llwork with the Fundraising Events team to support successful delivery of our events, including pre- and post-event communications, event resources, datamanagementand internal briefings etc.

Working with SSC and the Legacy Development team you'll respond to supporter enquiries and provide an excellent supporter experience.

As a key implementation role within Legacy Development, you may support other activities as required including things like our legacystorybank, processes & compliance, and reporting & evaluation mechanisms.

• Experience applying legacy fundraising across different settings and audiences
• Ability to apply fundraising regulations and best practice standards in day-to-day work
• Strong stakeholder engagement skills, with the ability to build relationships, collaborate…