Senior Product Development & Brand Manager
Listed on 2026-10-09
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Business
Product Manager
Pulse Trading Cards is a rapidly growing trading‑card manufacturer developing sports and licensed collectible products for hobby shops, major retailers, and collectors directly. Our portfolio includes brands such as Big League Chew, Foundry, Drift, and Aura, with an expanding pipeline of sports, entertainment, and consumer‑brand collaborations. We’re looking for a Senior Product Development & Brand Manager to own assigned brands and product lines, create distinctive releases, and build the detailed configurations that turn great concepts into finished products.
This is a hands‑on role combining creative product development, deep hobby knowledge, and strong analytical skills. You should be equally comfortable developing an original insert concept, evaluating an autograph checklist, and building an Excel model that reconciles every card, pack, box, and case. You’ll work directly with our CEO and collaborate with Creative, Athlete Partnerships, Project Management, Operations, Sales, and Marketing.
you’ll own Brand strategy and release planning
- Own the product direction and release roadmap for assigned brands, sports, or licensed properties.
- Define each brand’s audience, positioning, signature features, and place within the Pulse portfolio.
- Develop original product concepts, inserts, parallels, autograph programs, and chase cards.
- Plan how products evolve across releases while preserving the features collectors recognize and value.
- Recommend release timing, formats, production quantities, and channel‑specific configurations using collector demand, sales input, and business priorities.
- Personally build and maintain detailed checklists, configuration models, and product‑development workbooks.
- Define base sets, inserts, parallels, autograph content, numbering, and pack, box, and case structures.
- Calculate card quantities, autograph requirements, insertion rates, and allocation needs across all product formats.
- Reconcile checklist quantities, serial‑numbered content, production totals, and stated product guarantees.
- Work with Athlete Partnerships and Autograph Operations to build products around confirmed rights, available inventory, and realistic signing timelines.
- Identify shortages, conflicting allocations, and configuration issues early, and recommend practical solutions.
- Maintain clear, accurate documentation and version control as products move toward production.
- Develop product budgets with Operations and Finance, accounting for autographs, manufacturing, packaging, royalties, freight, and other relevant costs.
- Evaluate how changes to print runs, content, materials, and configurations affect margin and the collector experience.
- Partner with Sales to align product formats and quantities with demand across hobby, retail, and direct‑to‑consumer channels.
- Review release performance, sell‑through, collector feedback, and product issues to improve future launches.
- Write complete product briefs covering the concept, checklist structure, insert themes, photography needs, copy, and design requirements.
- Partner with the Creative Director and design team to translate product ideas into compelling cards and packaging.
- Review designs for alignment with the product concept, content accuracy, and configuration requirements.
- Coordinate with Project Management and licensing stakeholders to keep assets, approvals, and decisions moving.
- Partner with Operations to resolve production constraints while protecting the product’s defining features.
- Provide accurate product details, selling points, checklist information, and configuration summaries for launch…
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