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Senior Product Manager Digital Asset Management

Job in 3500, Utrecht, Utrecht, Netherlands
Listing for: bol.com EN
Full Time position
Listed on 2026-10-16
Job specializations:
  • Business
    AI Business & Operations
  • Marketing / Advertising / PR
    AI Business & Operations
Salary/Wage Range or Industry Benchmark: 90000 - 130000 EUR Yearly EUR 90000.00 130000.00 YEAR
Job Description & How to Apply Below
What you'll do as a Senior Product Manager Digital Asset Management

Digital assets are becoming one of bol's most strategic assets. They help customers discover products, make informed purchasing decisions and trust our assortment. They also increasingly power new shopping experiences, from social-inspired shopping to conversational search and AI-powered commerce.

As Senior Product Manager Digital Asset Management, you'll lead the Digital Asset Management team within Assortment, Price & Promotions (APPA), part of Core I.

Your mission? To maximize the value of digital assets across bol, while evolving the capabilities that will power the next generation of shopping experiences.

Today, the team owns the critical digital asset pipeline behind bol's assortment. This includes product images, product videos and product-related documents that support compliance, product safety and assortment quality.

These assets are consumed across the entire customer journey: in search, on product detail pages, in recommendations and on external channels such as Google Shopping. The team ensures assets are available, trustworthy, compliant and scalable, while continuously improving quality and operational efficiency.

At the same time, the role of product assets is rapidly evolving. Product images and videos are becoming increasingly important in social-inspired shopping experiences, conversational shopping journeys and future AI-powered shopping agents. As Product Manager, you'll help shape how digital assets remain relevant and effective in these emerging channels.

Tomorrow: expanding beyond product content

Over the coming years, bol will expand beyond traditional product content.

New content types such as creator content, banners, displays, advertising assets and marketing content will become increasingly important for helping customers discover products and make purchasing decisions. Rather than building separate solutions across the organization, bol is centralizing key capabilities within the Digital Asset Management domain.

Your team will play a leading role in building reusable capabilities for asset creation, metadata extraction, moderation, governance and distribution. These capabilities will enable multiple business domains to innovate faster while maintaining consistency, quality and compliance.

For example, metadata generated from video content can help moderate content, determine where assets should be shown, improve personalization and ensure the right content is presented to the right customer at the right moment, both on and off the bol platform.

Your challenge is to successfully balance these two worlds.

You'll be responsible for a business-critical platform that already supports millions of product assets and directly impacts assortment quality, customer experience and compliance. At the same time, you'll help define and build the reusable capability layer that enables future content experiences across bol.

This requires strong stakeholder management, strategic thinking and the ability to translate abstract organizational ambitions into concrete product outcomes. You'll work across business and technology domains, looking beyond organizational boundaries and individual use cases to identify common problems and scalable solutions.

Success means continuously balancing operational excellence, innovation and platform thinking, while leveraging the team's deep expertise and maintaining clear ownership and focus.

Two example initiatives you could start working on Evolving product assets for the next generation of shopping

You'll lead the evolution of the asset pipeline that powers millions of product images, videos and compliance-related documents. Together with teams across bol, you'll define how product assets can better support conversational search, social-inspired shopping and future AI-powered shopping experiences while continuing to meet quality and compliance requirements.

You'll work with stakeholders from advertising, marketing and content domains to build reusable capabilities for metadata extraction, moderation and content governance. These capabilities help determine which content can be shown, where it should be surfaced and to which audiences it is most relevant, enabling richer and more personalized customer experiences across channels.

In this role, you'll
  • Define and communicate a compelling vision for Digital Asset Management and content capabilities across bol.
  • Own the strategy for today's product asset ecosystem while…
Position Requirements
10+ Years work experience
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