Marketing Automation Specialist; Salesforce

• Full-time

Part of the Digital & Technology team supporting JDE Peet's global Out-of-Home business, you will help deliver digital marketing capabilities that enable personalized customer engagement, data-driven decision-making and scalable marketing automation across our global markets. In this role, you will combine technical expertise with analytical thinking to design, build and optimise solutions in Salesforce Marketing Cloud, working closely with product owners, business stakeholders, technology architects and developers to turn requirements into reliable, scalable, and measurable solutions.

• Design, develop and maintain Salesforce Marketing Cloud solutions, including email campaigns, customer journeys, automations and audience segmentation.
• Collaborate with business stakeholders to translate marketing requirements into scalable and reliable technical solutions.
• Monitor campaign performance and analyse customer engagement data to identify opportunities for optimisation and improved business outcomes.
• Manage and optimise marketing data models, data extensions and SQL‑based processes to ensure high‑quality, actionable customer data.
• Implement and support integrations between Salesforce Marketing Cloud and platforms such as Salesforce core, SAP and other technologies, also API based.
• Contribute to platform stability, continuous improvement and agile delivery by supporting releases, incident management and adoption of SFMC best practices.

• Passion for combining technology, data and marketing to create personalized customer experiences and drive measurable business impact.
• Bachelor's or Master's degree in Computer Science, Information Systems or a related field.
• 3+ years of hands‑on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio and Contact Builder.
• Strong analytical mindset with the ability to interpret campaign performance metrics and translate insights into optimisation opportunities.
• Experience working in Agile/Dev Ops environments and collaborating effectively with business and technical stakeholders.
• Strong SQL skills and proven experience managing marketing data, segmentation and audience targeting; experience integrating Salesforce Marketing Cloud with other platforms and leveraging personalization capabilities like AMPScript and HTML/CSS.

At JDE Peet’s we aim to create a better future where we authentically serve, reflect and embrace everyone. We believe in fostering a more diverse, equitable and inclusive organisation where everyone feels comfortable to truly be who they are and unleash their full potential. This means we do not tolerate discrimination based on race, ethnicity, sex, gender identity, sexual orientation, religion, nationality, age, disability, or any other trait protected by law.

Throughout the employee lifecycle we place DE&I at the core of our people processes. If you require reasonable adjustments to the recruitment process, please let us know.