Senior Marketing Manager, Global Community Strategy

What we do

We develop and publish games, and we also create and license game engine technology.

Epic Games is looking for a Senior Marketing Manager to develop and execute a holistic global strategy for building, nurturing, and activating our player communities. This person will be a leader in the marketing organization and will work closely with other teams to drive initiatives and programs that create deep connections and engagement with our players, building long-term player value and growing the community around our games.

• Lead the strategy and execution of global community programs and initiatives that drive player engagement and loyalty across various platforms and channels.
• Work closely with game teams, brand, communications, and other marketing functions to ensure community strategies are integrated into overall marketing plans.
• Manage and mentor a team of community managers, fostering a culture of player-first engagement and continuous improvement.
• Define key performance indicators (KPIs) for community growth and engagement, regularly analyzing data and insights to optimize strategies and report on success.
• Oversee the development and implementation of community guidelines, moderation policies, and crisis management protocols to ensure a safe and positive environment for players.
• Identify and implement innovative tools, platforms, and technologies to enhance community management and player experience.
• Stay up-to-date with industry trends, competitor activities, and emerging community best practices to ensure Epic Games remains at the forefront of player engagement.
• Champion the voice of the player within Epic Games, advocating for player needs and feedback to influence game development and marketing decisions.

• A proven track record of developing and executing successful global community strategies for major gaming titles or entertainment brands.
• Extensive experience in community management, digital marketing, and player engagement, with a deep understanding of online communities and social platforms.
• Strong leadership and team management skills, with the ability to inspire and motivate a diverse team of community professionals.
• Excellent analytical skills, with the ability to interpret data, derive actionable insights, and make data-driven decisions.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
• Passion for video games and a strong understanding of player motivations, behaviors, and preferences.
• Ability to thrive in a fast-paced, dynamic environment and adapt to evolving priorities and challenges.