Social Media Strategist and Community Manager - Temporary

Aviso:

At Aviso, we are dedicated to improving the financial well-being of Canadians. As a leading wealth management organization, we are committed to leadership, innovation, partnership, responsibility, and community. Working with talented and energetic professionals who exemplify our values every day, you will quickly notice that our people and dynamic ‘oneaviso’ culture sets us apart. If you are looking for interesting and challenging work, at a company committed to its people, find out more about what Aviso has to offer at

The Opportunity:

We’re looking to fill an opening for a Social Media Strategist and Community Manager for 12 months.

Reporting to the Director of Marketing, Qtrade, the Social Media Strategist and Community Manager leads the development and execution of Qtrade’s, NEI’s and Aviso Wealth’s social media strategy across all platforms. The Manager is responsible for driving brand awareness, engagement, and advocacy across business lines with a strong focus on Direct Investing (Qtrade). This role will be responsible for content creation, community management, influencer partnerships, and real-time engagement, ensuring alignment with business objectives and compliance standards.

As a key member of the marketing team, this role builds collaborative relationships across teams and departments to amplify campaigns and support organizational growth.

Who you are:

• Service – You put your clients’ needs first. You advocate service excellence, and work to deliver client-centric solutions, and proactively develop strategic partnerships that allow Aviso Wealth to become a trusted advisor and partner
• Execution – You are committed to achieving your goals and to succeed. This includes focusing on “getting things done”, as well as recognizing and taking advantage of opportunities as they arise. You are consistently looking for ways to improve your personal best and see value in continuous improvement. You take accountability for your actions and learn from mistakes
• Collaboration – You work collaboratively with others with the common goal of driving positive results. Making meaningful contributions to your team to achieve organizational goals is a priority. You proactively encourage collaboration, build trust and inclusion, and work to establish effective relationships both inside and outside of the organization

What your day looks like:

Strategy & Planning

• Develop and implement a multi-brand social media strategy aligned with business goals and audience needs
• Lead the creation of platform-specific strategies for Meta, Tik Tok, Reddit, You Tube, Linked In and emerging channels
• Build and manage a content calendar that supports campaigns, product launches, and brand storytelling

Content Creation & Execution

• Develop engaging, compliant content (posts, videos, reels, shorts, etc.) tailored to each platform and audience
• Collaborate with internal creative teams and external partners to produce high-quality multimedia content
• Ensure content is optimized for performance and aligned with brand tone and visual identity

Community Engagement

• Monitor and engage with audiences across platforms to build community and trust
• Identify and collaborate with influencers and creators to extend reach and relevance
• Stay on top of trends, conversations, and sentiment to inform content and engagement strategies
• Foster an active and engaged community by responding to comments, DMs, and mentions with authenticity
• Identify and engage with influencers, fintech writers, and brand ambassadors to expand reach. Build relationships with influencers and partners to encourage user-generated content and mentions
• Monitor social media trends, competitor activity, and emerging platforms to stay ahead

Analytics & Optimization

• Track and analyze performance metrics to evaluate effectiveness and inform continuous improvement
• Experiment with new content formats, posting strategies, and advertising tactics to enhance performance;
  Conduct testing and audience segmentation to refine targeting and messaging
• Deliver regular reports with insights and recommendations to stakeholders
• Manage social media tools for publishing, listening, and analytics

Collaboration &…