Digital Communications Coordinator, Brand Communications

Job Summary
The Digital Communications Coordinator, Brand Communications works to support the operations of UBC’s institutional brand channels and brand management activities. Working collaboratively across Brand and Marketing, the Communications Portfolio, and the University, the Digital Communications Coordinator’s primary focus is the rollout of the new UBC-Vancouver Digital Signage Service.

This is a fixed-term position with no possibility of extension.

Organizational Status
The Digital Communications Coordinator, Brand Communications reports to the Associate Director, Brand Communications, and works collaboratively with a cross-disciplinary team of communications, marketing, technical development, and creative staff within Brand and Marketing and the Communications Portfolio, as well as internal and external stakeholders across the university.

Work Performed
The Digital Communications Coordinator, Brand Communications is primarily responsible for managing the rollout of the new UBC-Vancouver Digital Signage Service. This includes:

• Configuration of the digital signage system (Telemetry
  
  TV) for end-users

• Advising clients on best practice and standards for effective digital signage

• Consultation on the integration of digital signage into communications strategy

• Development of UBC-specific training resources

• Work with internal design and digital teams to build content templates and configure system applications

• Managing digital signage content submissions and managing a curated set of campus-wide content

• Develop and document standard operating procedures for ongoing support and maintenance of the digital signage system

Other responsibilities include, but are not limited to:

• Manage Metadata and quality assurance for UBC’s Digital Asset Management (DAM) system

• Acts as a liaison for the UBC Communicators Network and communications communities of practice

Consequence of Error/Judgement
The position must be able to work independently and exercise independent judgement in managing brand communications issues and priorities. Actions and decisions are expected to consider the goals and resources of the University and the Communications portfolio, including as they pertain to brand communications and engagement strategies.

Poorly executed operations and projects can result in loss of stakeholder support, ineffective communications, and/or inefficient use of resourcing and budget and could have a significant impact on the brand equity and reputation of the University.

Supervision Received
This position operates cross-functionally within and outside of Brand and Marketing and the Communications Portfolio, and reports to the Associate Director, Brand Communications. The position will also work closely with other communications professionals at UBC, vendors, and other staff from across the university as needed. This position also works independently within established guidelines and standards.

Supervision Given
This position may oversee the work of internal and external contractors/vendors, and co-op and/or work learn student placements.

Minimum Qualifications

• An undergraduate degree in a relevant discipline with ongoing professional development.

• Minimum four years of related experience, or the equivalent combination of education and experience.

• Willingness to respect diverse perspectives, including perspectives in conflict with one's own

• Demonstrates a commitment to enhancing one's own awareness, knowledge, and skills related to equity, diversity and inclusion.

Preferred Qualifications

• Experience working with Digital Signage/Digital Out of Home systems in both content management and hardware support

• Demonstrated ability to support projects, manage timelines, resources, working to meet multiple competing deadlines

• Comfortable making recommendations to decision makers

• Experience working in a large, complex organizational environment

• Demonstrated ability to work effectively with digital content producers (writers, designers, photographers, videographers) and technical specialists (ex. Audio-Visual hardware specialists)

• Experience with project management/work tracking tools, software, and methodologies

• Experience with common communications…