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Lillio Demand Generation Expert
Job Description & How to Apply Below
Join Lillio's mission to empower educators as a Demand Generation Manager. Focus on optimizing inbound marketing to attract and convert quality leads through targeted strategies.
As a part of the marketing leadership team, you will own all aspects of the demand generation funnel. This individual contributor role emphasizes hands-on experience, including managing SEO, SEM campaigns, and analyzing performance metrics. Collaborate with sales to ensure the leads convert effectively and contribute to overall business growth.
Key Responsibilities:
• Manage the inbound funnel focusing on SEO and SEM
• Execute and refine paid search campaigns effectively
• Develop actionable SEO strategies for organic traffic
• Enhance website conversion rates with A/B testing
• Oversee leads and nurture campaigns in Marketo
Requirements:
• 4+ years in growth or performance marketing
• Hands-on with SEO, SEM campaign management
• Familiar with Marketo and Salesforce data
• Strong analytical abilities for assessing funnel metrics
• Effective collaboration skills with sales teams
Drive growth and create meaningful change in early childhood education with Lillio!
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