Account-Based Marketing Lead at Relay

Join Relay as the Account-Based Marketing Manager, leading B2B marketing initiatives that drive targeted engagement. Champion multi-channel campaigns to optimize account reach effectively.

This key role requires 3-5 years of experience in B2B marketing or demand generation. You will collaborate with Sales and Rev Ops, segmenting account lists and crafting ABM campaigns. Your ability to manage ambiguity and share insights will be crucial to success as you operationalize workflows and experiment with new strategies.

Key Responsibilities:

• Own execution of one-to-many ABM programs

• Activate and build targeted account lists for campaigns

• Design and run lightweight ABM marketing experiments

• Track ABM performance and communicate effectively

• Collaborate with Rev Ops and other teams for success

Requirements:

• 3–5 years of B2B marketing or related experience

• Strong collaboration with Sales and SDR teams

• Ability to manage multiple campaigns and workflows

• Comfortable working in uncertain and changing environments

• Clear communication skills with cross-functional teams

Lead innovative account-based marketing efforts with Relay to enhance your marketing career!
#J-18808-Ljbffr