Manager of Integrated Marketing Campaigns

Transform the landscape of children's healthcare at BC Children’s Hospital Foundation as the Marketing Manager. Lead strategic marketing campaigns that promote awareness and support for innovative pediatric care.

In this pivotal role, you will collaborate with various teams under the guidance of the Director, overseeing integrated marketing campaigns that resonate with the community. You’ll be instrumental in shaping effective storytelling and securing partnerships that drive engagement and funding. Your leadership will enhance team dynamics, ensuring alignment with key objectives.

Key Responsibilities:

• Shape annual marketing strategies and lead comprehensive campaigns

• Develop audience-focused narratives across digital and traditional media

• Manage and coach marketing team members effectively

• Use performance metrics to optimize campaign outcomes

• Establish partnerships with internal and external stakeholders

Requirements:

• 5-7 years of marketing and campaign leadership experience

• Proven track record in managing marketing teams

• Strong analytical skills for data-driven decision-making

• Effective communication skills across all organizational levels

• Experience in healthcare or fundraising sectors is an asset

Empower children through compelling marketing initiatives that unite community support for BC Children’s Hospital.
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