Digital Marketing Specialist at UBC Sauder

Elevate UBC Sauder's programs through impactful digital marketing as a Digital Marketing Specialist. Focus on email campaigns, content creation, and driving conversions across digital channels.

As part of the Marketing and Communications department, you will collaborate with the Marketing Manager and various business units.

Your role includes implementing digital marketing initiatives, optimizing email marketing strategies, and supporting event promotions to enhance program visibility. The position requires creativity, strategic thinking, and strong analytical skills to drive meaningful engagement.

Key Responsibilities:

• Develop and execute digital marketing campaigns to support business unit goals

• Manage comprehensive email marketing campaigns, including audience segmentation

• Collaborate with stakeholders on event promotions and communications

• Measure campaign success through data analysis and reporting

• Write and proofread content for digital and print marketing materials

Requirements:

• Diploma in Marketing with one year of related experience

• Knowledge of email marketing platforms and analytics tools

• Strong organizational skills for managing multiple projects simultaneously

• Excellent verbal and written communication abilities

• Familiarity with digital marketing tools such as Google Analytics

Drive. Lead. Engage. Your marketing skills can help UBC Sauder create a lasting impact.
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