Product Marketing Manager at Questrade

Elevate customer experiences in financial services as Questrade's Product Marketing Manager, focusing on internal acquisition. Leverage customer insights to drive impactful product strategies.

Questrade Financial Group is seeking a Product Marketing Manager for Internal Acquisition. This role emphasizes collaboration with Product Management, Design, and Engineering. Utilize AI-driven innovation to shape go-to-market strategies and optimize product launches based on customer research and market insights.

Key Responsibilities:

• Serve as the voice of the customer to inform product strategy

• Collaborate with teams to align product offerings with market needs

• Develop end-to-end go-to-market strategies for new products

• Validate product launches through customer research and engagement metrics

• Create clear, benefit-focused messaging that resonates with customers

Requirements:

• 5+ years in product marketing, ideally in fintech or services

• Proven track record of product adoption and outcomes

• Strong project management skills for cross-functional initiatives

• Customer-centric approach to product development

• Excellent communication skills for stakeholder engagement

Transform financial products into compelling narratives as Questrade's Product Marketing Manager.
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